Thursday, May 1, 2008

Lesson Unlearned, Again

http://blog.wired.com/underwire/2008/04/gossip-girl-is.html

"Rather than figure out how to cash in on this new way of watching television, the CW's president of entertainment, Dawn Ostroff, has made one of the worst decisions of her career: She's shutting down streams. From now until the end of the season, all new episodes can only be seen on Monday nights at 9 p.m. in front of the TV, recorded on DVR or via iTunes."

Young people have stopped watching traditional TV. When a business model is failing, and you refuse to adapt, you can't force people to be your customer.

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